Field Sales Manager - B2B

Field Sales Manager – B2B | Food & Beverage Industry

Location: Greater London + 30–50 mile radius around the M25

Employment Type: Full-Time, Permanent

Salary: £30,000 - £40,000 + Uncapped Commission + Benefits

We’re recruiting on behalf of a leading importer and distributor of international food products, supplying the Hospitality, Retail, and Catering sectors. With nationwide expansion underway, this is an exciting opportunity for an experienced B2B Field Sales Manager to join a dynamic and fast-paced team.

About the Role:

Reporting directly to the Sales Controller, you’ll be responsible for driving growth across Greater London and surrounding areas. Your client base will include Wholesalers, Food Manufacturers, Contract Caterers, Hospitality providers, and Cash & Carries. This is a strategic and customer-facing role, ideal for a results-driven sales professional who thrives on building long-term relationships.

Key Responsibilities:

• Identify and convert new business opportunities to grow market share
• Manage and develop existing client accounts to maximise retention and revenue
• Deliver exceptional customer service while upholding company standards
• Monitor market trends, competitor activity, and identify new product opportunities

Key Requirements:

• Fluency in Spanish, Italian, German or Greek
• Proven B2B sales experience, ideally within the food and beverage or FMCG sectors
• Self-motivated and able to work independently in a field-based role
• Strong negotiation, relationship-building, and prospecting skills
• Professional, organised, and target-driven with high attention to detail
• Fluent in English with a full, clean UK driving licence
• Proficient in Microsoft Office, CRM systems, and social media platforms

What’s on Offer:

• Competitive base salary + uncapped monthly commission + new customer and annual bonuses
• Car allowance, company laptop, and mobile phone
• 28 days paid holiday (excluding bank holidays)
• Enhanced workplace pension contributions
• Ongoing training and development, including Sales qualifications

This is a fantastic opportunity to join a growing business where your impact will be recognised and rewarded. If you’re ambitious, commercially minded, and ready for your next challenge, we’d love to hear from you.

Apply now to speak with one of our recruitment specialists.